Customer Advisory Board members play a strategic role in how Mariana Tek positions its product offerings to its wider customer base by leaning into the long-term needs of its most valued customers first.
Launched in 2023, Mariana Tek’s Customer Advisory Board is comprised of 10 -14 of our most valued customers. Customers participate in quarterly group (and breakout) sessions, designed to inform product thinking, drive innovative ideas aligning with the needs of Mariana Tek customers, and set short and long-term strategic roadmaps.
Roadmap input.
First Look.
Feedback garnered from members directly impacts how we build our roadmap for the coming year(s). Through discussion and feedback, we assess how our product could better suit the needs of our most valued customers.
Members are introduced to other industry leaders and advisory board sessions foster learning, knowledge sharing, and collaborate with peers (unrelated to our product).
Thought leadership.
Members get first look access to features and functionality, giving you a louder voice into what’s built and how it can be adjusted to fit your needs.
Peer connection.
Members are highlighted by Mariana Tek’s marketing team and promoted as thought leaders in the industry are given speaking opportunities at various events hosted by Mariana Tek.